Copywriter, Social Media & Web, Terraformation
Terraformation, an early-stage startup that cares passionately about solving the climate crisis, is looking for a Copywriter for Social Media and Web to help develop and expand its brand voice across its communication platforms.
A few things interested candidates should know before we get into details:
- The Terraformation team is a diverse group with varied interests and experiences, and they’re looking for someone with a similarly open perspective for this role
- Love the job, but don’t have every box checked? The team would still encourage you to apply even if you don’t have every skill they’re looking for!
- Terraformation is incredibly dedicated to the growth of its employees, and they’re looking for the person in this role to stick around long term.
Job Description:
Terraformation is hiring a Copywriter for Social Media and Web to help develop and expand its brand voice across its communication platforms. As a key part of the Communications department, the Copywriter will report to the Senior Content Strategist and collaborate cross-functionally with all members of the team.
They will be responsible for writing engaging, informative, and shareable posts across Terraformation’s social channels with the goal of growing our digital footprint. This person will also support with occasional writing for the website, including articles on Terraformation’s blog.
Responsibilities & Expectations:
Develop and execute a consistent brand voice across social media platforms that educates and inspires audiences to join in Terraformation’s mission of solving climate change
Write and edit daily posts for each of Terraformation’s social media channels (currently Twitter, Instagram, Facebook, and LinkedIn)
Identify opportunities to communicate around news and research on reforestation, carbon sequestration, and climate change (for example, the recent IPCC and State of the World’s Trees reports)
Spearhead community engagement; this includes moderating and responding to social media messages and identifying other opportunities to engage with users across platforms on behalf of Terraformation
Collaborate with Communications team members on creating long and short-form digital content that translates complex issues into digestible, interesting posts for general audiences
Requirements:
3+ years of brand copywriting experience, ideally at a startup
Experience shaping the tone and voice of a brand across multiple digital channels
Deep understanding of mainstream and emerging social channels
Strong writing and editing skills; knowledge of AP Style a plus
Knowledgeable and passionate about natural climate change solutions, particularly reforestation
A willingness to contribute to climate conversations happening on social media and other online platforms
Adept at describing complex scientific topics in straightforward terms for global audiences
Commitment to accuracy
Experience tracking success through engagement rates, growth statistics, reader responses, and other metrics
About Terraformation
Terraformation is an early-stage startup that cares passionately about solving the climate crisis. The company is united by a belief in the fact that forests are the most effective, safe, and scalable carbon drawdown solution. Terraformation’s mission is to accelerate the restoration of 3 billion acres of degraded forest and drylands to native ecosystems, activating the most massive carbon drawdown effort on the planet. They help partners access project financing, secure diverse native seed supply, tackle freshwater shortages, design sustainable business plans, utilize high-quality horticultural training, and more.
To apply, email your resume, to Liza@terraformation.com with the subject line “Backstory Referral: Terraformation Copywriter for Social Media and Web”
Backstory Responsibility Statement
This position has been hand vetted by the Backstory Jobs team, ensuring that the company is actively invested in its DEI (diversity, inclusion, and equity) efforts. As people from historically minoritized backgrounds ourselves, we understand the specific challenges that people from these communities face in getting hired, and understand our responsibility in operating our jobs board. While we have vetted posted roles to the best of our ability, we cannot be held liable for any dissatisfaction that occurs during or after the hiring process. But, should an offense or injustice occur, please let us know at thebackstorynetwork@tellyourbackstory.com and we’ll do our best to help troubleshoot and offer up support.